About Us

Koobeng started from a simple frustration: most English-language lifestyle and personal-finance content is built for American or British readers. The advice assumes you have a 401(k), file taxes with the IRS, or buy plants suited to a different climate. For South Africans navigating load shedding, the rand's mood swings, the rhythm of a Joburg week or a Durban weekend, that advice lands somewhere between irrelevant and misleading.

We set out to build the resource we wished we had — a site where a graduate in Braamfontein or a family in Durban North can find practical, source-backed articles about the things that shape a normal week: routines, rest, home, careers, the economy, and the everyday money decisions in between. No jargon walls, no sales pressure, no recycled American talking points with "South Africa" pasted into the title.

Our Editorial Approach

Articles on Koobeng are researched and edited by South Africans. Where we cite numbers or rules, we link to primary sources — SARB, National Treasury, SARS, Stats SA, the JSE, or recognised local research. Lifestyle articles draw on practical experience and on research published by recognised sources (peer-reviewed sleep studies, plant-care references, library-association reading research). When something changes, we update the article or flag it clearly.

We write in plain English with local context. That means rands, not dollars. Capitec and TymeBank, not Chase and Ally. Stokvels, not "savings circles". Indoor plants chosen for South African flats and balconies, not for a Brooklyn loft. Our goal is clarity, not cleverness.

What We Cover

Koobeng publishes across the topics that shape day-to-day life in South Africa: the local economy and how it shows up in a normal week, careers and the workplace, and everyday lifestyle choices — from rituals and routines to indoor plants, sleep, reading habits and weekend rest.

Our Contributors

Lesedi Dlamini — Economy

Lesedi holds a BA in Economics from the University of the Witwatersrand and works as an economic journalist covering South Africa's macroeconomic landscape. She translates SARB interest rate decisions, National Treasury budget speeches, inflation data, and global recession risks into plain-language analysis that shows readers how the headlines affect their grocery bills, petrol costs, and take-home pay.

Zama Khumalo — Career

Zama is a SABPP-registered HR professional and career strategist who graduated from the University of Pretoria. She writes about salary negotiation in the South African context, workplace culture, retrenchment rights under the LRA, BEE compliance, and professional development. Her articles frequently include scripts, checklists, and frameworks that readers can use in real conversations with their managers or HR departments.

Thando Mokoena — Lifestyle

Thando graduated from the University of Johannesburg and writes about everyday lifestyle in South Africa — morning routines, indoor plants for South African flats, sleep-friendly bedrooms, reading habits, hobbies, and weekend rest. Her writing brings energy and local flavour to topics that other publications often overlook.

Who Operates This Site

Koobeng is operated by MadTech Rocks LLC, a media company focused on building useful, trustworthy editorial websites. We are not a bank, insurer, lender, broker, or advisory firm. The information published here should not be treated as personalised financial, legal, tax, medical, or investment advice. Always consult a qualified professional for decisions specific to your situation.

Contact

If you want to suggest a topic, report an error, or reach the editorial team, email contact@koobeng.com or visit our Contact page.